Copywriting

Here Is What a Disappointing Experiment Taught Me About Headline A/B Testing

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After reading about the huge conversion boosts many bloggers got after A/B testing their headlines, I assumed A/B testing the headlines of 73 articles I have published on my language learning blog French Together would be a no brainer. I could already picture myself writing a triumphant article showing how A/B testing my headlines helped … Read more

Do Headline Analyzers Work? A Data-Driven Answer

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Headline analyzers are a popular way to come up with great headlines and try to predict their effectiveness. All you need to do is write your headline and the tool will give it a score telling you how effective it’s likely to be. But can these free headline analyzers accurately predict which headline will perform … Read more