How to Use Haro to Build Backlinks from the World's Best Websites

You know you need backlinks You may even have tried broken link building, the skyscraper technique, and other link building tactics but they made you feel desperate.You don’t want to send hundreds of emails, you just want to build backlinks. You are in the right place. I love HARO because anyone can use it to build powerful backlinks by being genuinely helpful. No more outreach emails trying to convince other websites that linking to you is good for them....

July 14, 2020 · 14 min · 2863 words · Benjamin Houy

Don't Trust Keyword Difficulty Scores (Do This Instead)

Keyword difficulty or SEO difficulty is the likelihood of ranking for a keyword. And the way most bloggers estimate it is dangerous. They use SEO tools like Ahrefs, Keysearch, or SEMrush and rely on their keyword difficulty scores to tell how easy ranking for a keyword should be. The problem is that keyword difficulty scores are guesses and trusting them blindly is more likely to hurt you than help you rank....

June 23, 2020 · 6 min · 1249 words · Benjamin Houy

64 Weak Words and Flabby Expressions That Clog up Your Writing

Weak words are everywhere. Like ants invading your home in summer, they slip through the cracks and slowly distract your reader. They turn fascinating ideas into never-ending articles people can’t wait to run away from. Worse, they undermine you and make you sound insecure. Luckily, getting rid of weak words is much easier than getting rid of ants. Here is a list of common weak words and flabby expressions, and their alternatives....

June 8, 2020 · 6 min · 1170 words · Benjamin Houy

10 Proven Meta Descriptions Templates Top Blogs Use to Get More Clicks

I face the same problem every time I need to write a meta description. I have no idea where to start. Should I first mention the problem the article is solving? Should I use a call-to-action? Is it bad to repeat what I already wrote in the headline? To find out, I analyzed hundreds of meta descriptions from the New York Times, Lonely Planet and other popular blogs. The result is a list of 10 simple meta description templates you can use to create powerful meta descriptions no matter what niche you are in....

May 20, 2020 · 9 min · 1808 words · Benjamin Houy

7 Dangerous Meta Description Mistakes That Are Ruining Your CTR

I have some bad news. Writing great content, building quality backlinks and having catchy blog post titles is not enough. You could have all this and still get very little traffic. Why? Because you need people to choose your article over competing articles in the search results. And the best way to do that is to have a catchy blog post title and an awesome meta description. Luckily, writing a good meta-description is not that hard....

May 5, 2020 · 6 min · 1098 words · Benjamin Houy